In this SSATB sponsored webinar, Angelo Otterbein, President of Silverpoint, leads a discussion with Rob Norman, Principal of Turnaround Marketing Communications (TMC), about understanding your brand and managing it effectively. This webinar focuses on 7 Steps for Implementing Your Brand Effectively. A number of questions – related to rollout, policing, storytelling, and tracking – guide the discussion.

Click here to download the slides from 7 Steps To Implementing Your Brand Successfully Webinar