About Me

I’m a content marketer, strategist and copywriter who now works solely with independent and private schools, colleges and universities to create and share stories their audiences will love.

I like to say I’ve been content marketing since the 6th grade. That’s when my friends and I started a neighborhood newspaper to report on major block news (like, who was getting a new pool) and advertise our babysitting services. In effect, we were building our babysitting authority with content. And it totally worked.

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Other Posts From Emily Cretella

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Private School Life: Getting Ready to Join a New School

It's natural to feel nervous about joining a new private school community, but there are things you can do to feel more comfortable on the big first day.

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May 26, 2021

Preparing for the Character Skills Snapshot: What Every Family Needs to Know

Your child is taking the Character Skills Snapshot, and you're wondering: How can they prepare? The short answer is that they don't, but there's more to know.

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May 21, 2021

The Hidden Benefits of The Character Skills Snapshot

Should your child take the Snapshot? Learn how this character assessment is much more than a private school admission tool.

The Snapshot
Feb 12, 2021